Coffee Chain Weighs Ethical Branding vs. Satanic Aesthetics
In a terrifying corporate pivot, a coffee company argues that pentagrams and devil worship might actually sell more muffins than fair trade principles.
A COFFEE chain is assessing whether customers would prefer to support ethical causes or the pure evil of the dark lord Satan. <p><strong>A COFFEE chain is assessing whether customers would prefer to support ethical causes or the pure evil of the dark lord Satan.</strong></p> <p><span style="font-weight: 400;">The company Napoli Deliziosa is unsure whether sales would be boosted by customers being able to show off social justice logos on their coffee cups, or if they would prefer disturbing occul...