Apparently, Sheffield did the math, and some folks in Britain are terrible at insults. They've compiled a national embarrassment guide for anyone who wants to sound adequately foolish.

---

SHEFFIELD University has carried out a study of regional insults, most of which are stupid and make you sound like a halfwit yokel. Here is a sample in order of increasing shitness. <p><strong>SHEFFIELD University has carried out a study of regional insults, most of which are stupid and make you sound like a halfwit yokel. Here is a sample in order of increasing shitness.</strong></p> <p><b>North West: pillock</b></p> <p><span style="font-weight: 400;">A fairly lame term for a stupid person, but...